PinnedAndrew Yatesin@ PromotedWhat Do You Mean by “Bid”A “bid” in a modern ad system like on Facebook, Google, or Amazon is a complex term with many meanings. Unlike in a textbook, in…Feb 8, 20221Feb 8, 20221
Andrew Yatesin@ PromotedAn Unusually Comprehensive Review of Position Bias Correction Methods in Search and Ads Ranking“Position Bias” in search, feed, and ads ranking is when the probability of engagement, like a click, is confounded by a bias from where…May 30May 30
Andrew Yatesin@ PromotedLessons Learned using GPUs in Search Ranking at Medium ScalesBy: James Hill, ML Infra Engineer @ Promoted.aiMay 24May 24
Andrew Yatesin@ PromotedHow to Build Ads Dynamic BiddingAmazon Sponsored Products (ads) has an ad bidding product called “Dynamic Bidding.” It works by bidding up to 200% of your cost-per-click…Apr 26Apr 26
Andrew Yatesin@ PromotedML Label Definitions in Search and AdsTo get the maximum performance of scaled recommendation and ad ML systems, model complexity is not the only consideration. What you…Sep 16, 2023Sep 16, 2023
Andrew Yatesin@ PromotedPodcast: The Tech Unifying Search, Feed, Ads, and Promotions for MarketplacesNeil: Welcome to the tech talks daily podcast, where you can learn and be inspired by real-world examples of how technology is transforming…Sep 27, 2022Sep 27, 2022
Andrew YatesMBIT Podcast: Reinventing The Ad IndustryRunning a successful marketplace is hard. Andrew Yates is the co-founder and CEO of Promoted, a tech startup that helps marketplaces…Jun 4, 2022Jun 4, 2022
Andrew Yatesin@ PromotedFree and Open Source Personalization ML for Y Combinator CompaniesIf your product has search, feed, or recommendations, and you’d like to use machine learning for personalization, you can get the best…Apr 5, 2022Apr 5, 2022
